I love to watch football. The Super Bowl starts in less than an hour! I will be recording the game with my Dish PVR, so that I can watch the game after the kids go to bed. I’ll probably start watching at around 7:15 PM Eastern Time. During the game, I’m going to review each of the Super Bowl commercials. Since these commercials will be the “most watched” commercials of the year, I want to see which companies will be marketing themselves to the American public. I’ll ask a series of questions. I’ll give the commercial ITSELF a grade, and then I’ll grade the product. The choices we make about which products to buy are influenced by the advertisements that we see. Will I be motivated to try a certain product? Will I remember the name of the product mentioned? Will I think about the commercial when I go to the grocery store? Will I find a new product? Will I be offended by a commercial, and choose NOT to purchase a particular product? This should be fun. (If you’re reading this on Sunday Night, expect the first review around 7:30 Eastern time.)
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